Application to Person (A2P)

Solution

Messaging as a Platform (MaaP)

Messaging as a Platform enables the vast potential of connecting third-party businesses and messaging users with a wide range of services such as chatbots, plugins, artificial intelligence, and other industrial applications.

Solution

Mobile Business Messaging – RCS Business Messaging

Solution

Network Security and Fraud Management Suite

Blog Post

Tackling Recurrent Threats to Commercial A2P Messaging Revenues

Not so long ago (October 2017) Bloomberg reported how new start-up SMSChain would enable consumers to sell unused capacity from their SMS allowance to enterprises that wanted to use SMS as a communication channel: $75 each month for 500 messages per day (approx. 0.5c per message), according to SMSChain.

Press Release

Mavenir Introduces RCS Business Messaging Partner Program to Enable MNO’s A2P Revenue Growth

August 21, 2018
Enabling partners to integrate with Mavenir’s RCS and MaaP solutions to expand their market reach.
Press Release

Syniverse and Mavenir Partner to Accelerate RCS Business Messaging

September 11, 2018

An industry first, global solution to simplify messaging reach for brands and fuel A2P revenue opportunities for mobile operators

 

Blog Post

RCS Messaging and the A2P/P2A Conundrum

A joint effort by the GSMA, leading MNOs, suppliers of telecommunications equipment, and application developers led to the creation of the RCS standard, bringing forward a successor to SMS which enhanced the user experience with multimedia capabilities including:

Blog Post

Why SMS / RCS Beats Apps for Brand Engagement

Operators are beginning to grasp the scale and potential of A2P (Application to Person) messaging revenues, and how advances in messaging technology will enable them to overcome the dominance of OTT messaging apps.  Juniper research forecasts that A2P messaging revenues will hit $50B globally by 2022.  With the right strategies in place, operators can dominate the A2P Messaging market and move their revenues in the right direction again.

Blog Post

You May Be Using RCS Without Even Knowing

We have taken it for granted. When we use our smartphone, it is just another icon on the screen but, believe it or not, SMS is more than 35 years old. It was first proposed for the Global System for Mobile Communications (GSM) in 1982, although its most popular time was the late 90s and early 2000s, when entire generations mastered the art of compressing ideas, passions, and conversations into small snippets using the most ingenious abbreviations in order to fit within the 160 characters limit.

Solution

Mobile Enterprise Communications